July 14, 2009

Cocktail Talk: The Hour

Poor Martini (I’m talking the real honest-to-Betsy-straight-up-gin-vermouth Martini here. None of your “ini”-added-to-anything-even-liquid-shoe-polish drinks that aren’t, after all, a Martini, but just a drink some joker was too lazy to come up with a real neato creative name for). Yes, the most popular drink in the world, and perhaps the most popular icon in the last 100 plus some odd years (maybe Mickey? But he’s a kid’s game.) And yet, still slogged off in the most ridiculous manner (hence the “ini”-on-anything-makes-a-name disgust). Well, don’t let ‘em get you down Martini. We still love you, and to prove it, everyone reading this will have a Martini tonight (that means you and you and you, and maybe you, too), and I’ll type up this Bernard DeVoto quote, which extols your loveliness (Mr. DeVoto will have a Martini tonight as well, in that great next world bar):

You can no more keep a Martini in the refrigerator than you can keep a kiss there. The proper union of gin and vermouth is a great and sudden glory; it is one of the happiest marriages on earth, and one of the shortest-lived.

 

–Bernard DeVoto, The Hour

 

PS: I like mine this a-way, by the way: 2-1/2 ounces gin, 1/2 ounce dry vermouth, lemon twist.

Rathbun on Film

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